"Dream, Dream, Dream! Conduct these dreams into thoughts, and then transform them into action."
- Dr. A. P. J. Abdul Kalam
25 Sep 2026
Deep in Odisha’s Mayurbhanj district, near Bishoi, lies a village that quietly challenges the way we think about cleanliness.
Bobeijoda, home to around 70 families, has maintained a remarkably disciplined cleanliness routine for more than 15 years. Its streets are swept three times a day, plastic use is banned, and residents follow waste segregation and composting practices.
But what makes this village truly special is that cleanliness here is not simply a government programme. It is a community culture. The movement began with local teacher Madhusudan Marandi, who dreamed of turning his village into a model village. His idea soon grew into a collective effort, with residents forming a club to take responsibility for keeping Bobeijoda clean.
The villagers have installed dustbins, CCTV cameras and solar panels through their own community efforts. Littering, spitting, smoking and tobacco use are discouraged, and those who break the rules can face fines—even visitors.
The message is simple: “Our village, our responsibility.” For travellers, this makes Bobeijoda more than an offbeat destination. It offers a glimpse of how a close-knit community can create a cleaner and more sustainable way of life without losing its traditional character.
Then come the walls. The mud houses of Bobeijoda are transformed into colourful canvases through Bhit Potaw, a traditional form of wall art created by local women. Natural colours made from clay, stones, tree bark and flowers bring the walls alive.
The artwork is not merely decorative. It is a window into the cultural heritage of the Santhal and Ho communities, whose traditions continue through art, music and dance. As you walk through the village, spotless streets and beautifully painted homes create a striking combination of sustainability and creativity.
Bobeijoda may not be among Odisha’s most famous tourist destinations, but that is precisely what makes it intriguing for the curious traveller. Here, there are no grand monuments or elaborate attractions. Instead, the village offers something quieter—a chance to experience community living, tribal traditions, nature and conscious living in one place.
From its colourful walls to its spotless lanes, Bobeijoda tells a story that deserves to travel far beyond Mayurbhanj.